In socially controversial sectors, marketing professionals who promote potentially harmful products are faced with a conflict of values. This is the case for the tobacco, alcohol and pharmaceutical industries. Between economic logic and established social norms, how do these individuals handle the negative view of their profession? Loréa Baïada-Hirèche is …
+The ethical challenges of digital identity
Article written in partnership with The Conversation. By Armen Khatchatourov and Pierre-Antoine Chardel, Institut Mines-Télécom Business School The GDPR recently came into effect, confirming Europe’s role as an example in personal data protection. However, we must not let it dissuade us from examining issues of identity, which have been redefined in this digital era. This …
+Digital sovereignty: can the Russian Internet cut itself off from the rest of the world?
This article was originally published in French in The Conversation, an international collaborative news website of scientific expertise, of which IMT is a partner. Article written by Benjamin Loveluck (Télécom ParisTech), Francesca Musiani (Sorbonne Université), Françoise Daucé (EHESS), and Ksenia Ermoshina (CNRS). The Internet infrastructure is based on the principle of …
+Another type of platform is possible: a cooperative approach
Article written in partnership with The Conversation France. By Mélissa Boudes (Institut Mines-Télécom Business School), Guillaume Compain (Université Paris Dauphine – PSL), Müge Ozman (Institut Mines-Télécom Business School) So-called collaborative platforms have been very popular since their appearance in the late 2000s. They are now heavily criticized, driving some of …
+Serious games: when games invade the classroom
Over the last few years, a new teaching method linked to the invasion of digital technology in our daily lives has begun shaking up traditional learning methods. The primary purpose of these serious games is not entertainment. The developing sector does not seek to substitute, but rather supplement—or at least …
+Chronic disease: what does the Internet really change in patients’ lives?
For the first time, a study has assessed the impact of digital technology on the lives of patients with chronic diseases. It was conducted by the ICA patient association collective, in partnership with researchers from the Smart Objects and Social Networks chair at Institut Mines-Télécom Business School. The study provides a …
+What is cyber sovereignty?
Sovereignty is a concept that is historically linked to the idea of a physical territory, whereas the digital world is profoundly dematerialized and virtual. So what does the notion of cyber sovereignty mean? It combines the economic strength of online platforms, digital technologies and regulations based on new societal values. …
+Coopetition between individuals, little-understood interactions
Mehdi Elmoukhliss, Institut Mines-Télécom Business School and Christine Balagué, Institut Mines-Télécom Business School Coopetition is a concept used in the field of management science (especially in strategy), originally used to describe situations in which organizations (companies, clubs etc.) simultaneously cooperate and compete with one another, as paradoxical as that may …
+Debate: Purchasing power and carbon tax, the obsolescence of political categories
Fabrice Flipo, Institut Mines-Télécom Business School When it comes to social and ecological concerns, many dream of reconciling the two, but few have a solution. The “yellow vests” have just provided a reminder of this fact, as they do not identify with anything offered by organized groups, whether political, union-based …
+Imagination: an architect and driving force of transitions
All technology starts with a vision, a tool created to meet one of society’s objectives. Its development path is formed by both human projections and the dynamics of the transformations it generates. It is therefore important to take the time to ask ourselves what we intended to do with digital …
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